Ahmed Pledges Support for FG’s Efforts to Digitalise Broadcast Industry

Hammed Shittu in Ilorin
Kwara State Governor, Alhaji Abdulfatah Ahmed, has expressed his administration’s support to the federal government efforts at digitalising the nation’s broadcasting industry.

Ahmed gave the pledge while receiving the Director-General of the National Broadcasting Commission (NBC), Mallam Ishaq Kawu Modibbo, in his office yesterday.

He said the Digital Switch Over (DSO) not only provides enormous opportunities for dissemination of information, education and entertainment to a vast audience, but also offers job opportunities for content producers and other supporting staff.

Ahmed stressed that the digital transition will elevate broadcasting in Nigeria to global standards.

The governor further noted: “It is heartwarming that the digitisation is taking place at a time the government has concluded plans to reposition all the state-owned media houses, starting with the procurement of digital equipment for Kwara State Television (KWTV).

The governor congratulated the NBC DG on the achievement so far recorded under the DSO project and pledged his support for the actualisation of total digital switch over in the state.

Speaking earlier, the DG of NBC, Modibo, explained the DSO process and highlighted the opportunities it would create for producers, camera operatives, make-up artists, and technicians among others.

He added that digital broadcasting offers additional advantages for operators, regulators and the end-users.

According to him, “DSO will also facilitate more accurate ways of measuring audience size and ensure improved feedback from the public.”

He added that a digitalised broadcast industry in Nigeria will feature state, regional and national stations.

Kawu noted that more jobs will be created for the youths with the take-off of digitisation project across the country.

He therefore solicited the support of the state government for the imminent flag-off of DSO in the North-central zone