THE 2021 ARTYNOOKEH COLLECTION – FASHION IN DEMAND

Tosin Clegg

In the 21st century, dress psychology has evolved into expression, personality, validity, and the need to attract, engage, and tell a visual story.

Fashion itself has evolved linearly with the evolution of mankind’s clothing psychology. Today, there are existing fashion institutions because, over time, man has garnered so much knowledge from interacting with fashion. The natural sense of humans to appropriate and integrate has rubbed off on fashion over time.

People naturally have needs and after one phase of satisfaction, these needs sprout branches for more satisfaction. First, it was the need to cover one’s body, and then afterwards there was the thought of dressing in a certain way domestically and looking different comparatively when at a function. This was prominent at parties back in BC.

In today’s world, there are one hundred and one kinds of social functions and every social gathering has its own dress style. The need for people to feel different at every function has brought this about.

So gradually fashion evolved into a culture, but this is one way of looking at it. If you gaze upon this through another lens, you could argue that culture evolved into fashion. But in both cases you would be right; think of it like a cycle rail, their trains flow into each other across time.

The fast-evolving culture of fashion has bent people’s psychology in its direction and so now in today’s world, it could be a social death to be wearing the wrong culture at a function. You don’t want people curiously frowning at you because you’re looking wrong. You can argue that it’s just a dress to cover your body and what’s the fuss, but this only shows you aren’t ‘woke’, because today, it’s more than just covering your body, every social function has become culturally inclined, and your dress has to reflect that your thinking is aligned with the time.

Artynookeh Clothing, founded by Comfort Atinuke Shittu is one of the designer companies telling a great visual story. Over the years they have achieved a significant milestone, collaborated with leading fashion events and gotten recognition within the industry for their unique designs. This 2021 Artynookeh collection is a testament to their achievements

This 2021 Artynookeh Collection will keep you ‘woke’ with the right cultural outfit for that social function you love to attend. It seems more like an up-to-date collection of garments that resonates with the social-cultural expression of the current time.

People’s personality always shines through their fashion expressions; you can know a thing or two about someone you’re meeting for the first time, just by how they dress. Your fashion sense introduces your person even before you utter a word.

But you would agree that fashion also creates its own personality and people use this to an advantage to create a special feeling for a specific occasion. Some people might wear a dress simply becomes it conveys confidence and boldness, which is how they want to be seen at an occasion irrespective of how they naturally feel.  

When good fabric meets great styling and designing, it creates a feeling in the heart of the wearer, and one of those feelings is validity. Some people embody themselves in great, beautiful and expensive clothing to generate that feeling of validity that accentuates their courage at a social function.

The need to attract is another reason why people sort for unique beautiful clothing that agrees with their body frame and complexion. What’s the point of socialising, if not to meet new people and expand the web of your network with some thickness?

 Fashion is the go-to tool to grease the wheels of socialisation and networking. She has opened doors for those who have willed her weapon and shut doors against those who aren’t ‘woke’ enough to understand the fashion culture of this time. 

Whatever reason why you’re conscious about fashion, it’s a good thing because the demand for various fashion outfits has shifted the industry into gear and set the wheel rolling for progression, which has provided jobs for millions of people. Plus good fashion outfits have procured the environment with beautiful-looking people.

The 2021 Artynookeh collection is a combination of fashion pieces with styles which are in demand. Each piece seems like they have a story behind their inspiration. The resonance is also very high and you will agree that you find yourself in any of the pieces.

We believe this collection will resonate with both the young and old and will add to the beauty flavour in the fashion industry.

This is a beautiful outfit from the 2021 Artynookeh collection. It is a buttoned-down needy gown. It has a jean-like blue denim material, blended with an English-styled Ankara. It has a short narrow collar that should cling fitly to the neck.

The armless idea is a great one because it helps reveal just enough skin, which boosts your feminine confidence. The colours are blended smoothly and agreeably; the dominant colour being blue, with other hue accents like pink, red, green, and orange in different shades and slightly faded black. These accents are in square shapes.

The jean denim material is used to create the collar and it runs narrowly along the chest area and gradually expands to encapsulate the thigh area down to the knees. The rear view of this garment is similar to the front view. The blue material picks from the collar runs slimly along the back and eventually expands at the waist down to the knees.

This is a dress that will resonate with the young and old. It is the kind of outfit that will be very suitable to be worn to the office. But not just the office, it will be suitable as a dinner gown as well, and it will look very nice at a cooperate party.

Looks like the designers of this collection had in mind, those who love to slay at work and also love to have a good time. You will agree with me that this dress rocks and so will you in it.

  This is another creative design from the Artynookeh collection. It has an elegant appeal to the eyes and looks like the kind of dress that will look better on a younger person. It is a gown with an almost cannon neck.

Its sleeves are short and puffy in a regular shape, which shows time-taking brilliant craftsmanship. The sleeves though are puffy as already stated, but they narrow tightly before the elbow, which should form an elastic grip around the arm.

This dress is undoubtedly a masterpiece.

The hue is in a great blend; the dominant colour seems to be green and it forms a backdrop for the dotted blacks.  

The dress at the rear is similar to the front view; palettes of green and black are arranged in a cohesive order. A zip runs along the dress to showcase the way in and out of the garment.

The puffy sleeves have accents of green, red, blue, and purple.

This dress is an expression of elegance and a good styling.

It is the sort of outfit you will wear for high-profile social occasions, cooperate parties, fashion runway shows, and meetings with clients without sending the wrong signals. It is also the kind of dress that will be appropriate for a religious gathering.

This is another brilliant creative design from the 2021 Artynookeh collection and it showcases class and elegance in an embodiment of an interesting style. It is a playsuit with a cannon neckline. It flows to the knee. It is armless, which gives the dress a playful vibe, and it has two bogus pockets on both sides.

It looks like the dominant colour is brown in different shades. There are also accents of black and there is a cohesive alliance between the hues.

It expresses boldness and playfulness, which makes it suitable for outdoor parties or casual hangouts with friends and families. It should be acceptable at religious places and fashion runway shows. It could also be worn on a date with a loved one, or worn casually at home amidst guests.

It conveys a cool personality and showcases easy power and confidence. 

This 2021 Artynookeh collection satisfies various needs, since fashion demand is on the high rise and everyday people seem to want something new and different; to this end, Comfort Atinuke Shittu founded Artynookeh Clothings in 2006 to satisfy the rising demand in the fashion industry. This 2021 Artynookeh collection is proof of good craftsmanship and attentiveness to social and fashion trends.

The Artynookeh clothing is more than just a genderless brand, they are proud custodians of the vibrant African narratives, intricately weaving stories through the use of colour, texture, shape and design, and with a mission to celebrate and preserve the rich tapestry of African culture, while seamlessly blending luxury with affordability, and creating garments that transcend and become a timeless expression of heritage.

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