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Balvenie Whisky Launched
Ugo Aliogo
The Balvenie Single Malt Whisky has been launched in Nigeria.
The two-day grand unveiling events were held in Abuja and Lagos. With the launch, The Balvenie joins the luxury whisky category in Nigeria.
Speaking about the launch, Country Manager Nigeria, William Grant and Sons, Frances Nwosa, said: “The Balvenie embodies unparalleled mastery and skill in the art of whisky making, having an incredible depth of flavor that is rich, luxuriously smooth and underpinned by a distinctive character. These unique features are attributable to centuries-old craftsmanship, making these Whiskies an award-winning range.”
“We are therefore excited to launch The Balvenie in Nigeria, which is a key market for us, as it is home to many whisky lovers. We are thrilled to be able to expose our people to a new and unique whisky experience which is more luxurious and distinct, and we are confident that it would not only stand out but would be highly embraced and enjoyed by consumers alike.” She added.
The Balvenie Whisky core range comprises The Balvenie Doublewood 12 (Aged 12 Years), The Balvenie Caribbean Cask 14 (Aged 14 Years), The Balvenie Doublewood 17 (Aged 17 Years) and The Balvenie Portwood (Aged 21 Years), and others.
The Balvenie Whisky distillery has been handcrafting whisky for more than 125 years and is made from casks that have stood the test of time.
The Balvenie Doublewood 12 and Caribbean Cask 14 are now available in major distribution outlets in Lagos and Abuja and are soon to be available across Nigeria.