Okpala Nominated for Young Entrepreneur Award

Last weekend, the organizers of The Entrepreneur Africa, an annual award ceremony that celebrates enterprise and innovation in Africa revealed the nominees for its 2021 edition. About 1,223 nominees were screened and only 127 people/entities were shortlisted and nominated across various categories. One of the nominees is Victor Okpala, the CEO and founder of NABsolute Media – a reputed agency that caters to the creative and music ecosystem.

Okpala is nominated in the coveted ‘Young Entrepreneur of the Year’ category for his contributions to the African music industry through innovative communications and marketing. In 2020, the Okpala-led agency was listed by US publication Billboard as one of the gatekeepers in African entertainment for their work in communications and in 2021, Business Day spotlighted Victor Okpala and his agency’s solution-driven approach to music marketing especially amid the COVID-19 pandemic.

NABSolute Media have managed campaigns for artistes like; Dare Art Alade, Reekado Banks, Runtown, Seyi Shay, Skales, K1 De Ultimate, Grammy nominee, Somi and JUNO award winner, Tome. In 2020, Victor Okpala and his team oversaw the induction of Nigerian music onto Red Bull’s global music library and till date, the agency has curated over 60 Nigerian songs for the energy drink company. Other brands that have consulted NABSolute are D’usse, Gidi Fest and Livespot.

Beyond business, NABSolute Media is igniting future change makers through a non-profit initiative called The Pass It On Programme.

Through this initiative, the agency is curating free classes across multiple disciplines including digital marketing, data analysis, programming and creative design for teenagers and young adults in rural and suburban communities. The winners for this year’s edition of The Entrepreneur Africa award will be announced at an upscale live event in Lagos later this August.

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