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BTI Stresses Professionalism in Beauty Practice
Omolabake Fasogbon
African franchise beauty school, Beauty Therapy Institute, BTI has emphasized standards and professionalism as the key to achieving growth and safety in the Nigerian beauty industry.
The institute declared this at the fifth edition of its Beauty Needs Education, BNE held in collaboration with Institute of Aesthetics in Lagos, recently.
The BNE is an initiative aimed at increasing the awareness of client-aesthetician practices within the beauty industry as well as develop necessary actions that will prepare practitioners for world-class challenges.
Speaking at the programme, BTI Franchisor, Sandy Fuhr lamented that the sector is plagued with quackery, adding that the future of aesthetics lies in qualified and certified players.
She said, “Each year, individuals and patients are met with substandard treatments brought to them by unqualified and some qualified yet un-thorough aestheticians/ dermatologists. This further highlights the need for acquiring relevant and adequate skills.”
She explained further that the programme is an industry changing event that shed more light on activities in Nigeria and beyond, and also help individuals, players and schools to rise to industry standards and build their brands.
Similarly, BTI Lagos Director, Dr Eyitope Ibare Jones lamented the influx of charlatan players threatening sector development and professionalism.
“Many more people including, male and female are being conscious of their skin. So, as we have more clients, so also are new comers looking to create employment opportunities for themselves. Unfortunately, not all are qualified. This is why we have set up this initiative to address existing skills gaps.”
On her part, BTI Brand Manager, Cayleigh Roh urged clients to be safety conscious and wary of patronising non- professionals for their skin treatment.
“It is not all treatments that are safe. We advise us to avoid patronising unaccredited centres. Practitioner should endeavour to get necessary trainings, rather than experimenting with equipment and cosmetics they don’t know about”, she stated.