15 Years After, Brandlife Consolidates Market Leadership with Awards, Endorsements

One of the first-generation activation agencies in Nigeria, Brandlife Limited has won the Experiential Marketing Agency of the Year award at the 2023 Nigerian Marketing Awards. The agency clinched the award barely two years after winning various awards at the Experiential Marketing Association of Nigeria (EXMAN) award. The awards, which many industry analysts have described as a timely honour coincides with the agency’s 15 years anniversary.

The Nigerian Marketing Awards, which seeks to recognize, reward, and celebrate outstanding brands and organisations in Nigeria, is the first and only award institution in the country that carries the seal of Awards Trust Mark accreditation. Among other attributes, the NMA is regarded in the market as a global recognition award institution, recognised for its prestigious jury members and for assembling some of the biggest names of the players in Nigeria’s marketing profession.

According to the jurors at the award, Brandlife won the award because of its empirical experiential solutions, which have over the years impacted significantly on local and international brands. “Brandlife emerged winner in the Experiential of the Year category for its outstanding contributions to the experiential marketing sub-sector of the marketing industry. In the year under review, Brandlife painstakingly and innovatively set standards and churned out outstanding campaigns that positively impacted the growth of Nigerian brands and contributed meaningfully to the growth of the economy,” the jurors said.

Commenting on the awards, the founder and Chief Strategic Officer of Brandlife, Julius Agenmonmen, expressed his gratitude to NMA for the recognition and reaffirmed the company’s commitment to championing innovative and sustainable practices in the sector.

He said: “We are truly honoured to receive this prestigious award in recognition of our dedication to sustainable marketing solutions, innovation, and economic growth. These accolades reflect our commitment to making a positive impact in the marketing industry and our dedication to maintaining the highest standards in marketing. As a prominent player in the Marketing Communication industry, we remain steadfast in our mission to provide our clients with excellence in delivery, while also prioritising sustainability and impactful activation as core pillars of our corporate philosophy. This recognition encourages us, even more, to continue on the path to making significant contributions to society and contribute immensely to the growth of the Nigerian economy.”

Agenmomen, who reflected on the journey of the agency in the last 15 years, said Branlife has made significant contributions to nation-building through various strategic marketing approaches.

“In the vibrant landscape of experiential marketing, our journey at the EXMAN and NMA Awards has been nothing short of extraordinary, a testament to our unwavering commitment to innovation and excellence,” he stated.

Brandlife Limited was incorporated and started in 2008 with a commitment to service delivered on time and on target, backed by creativity, integrity and excellence. The company was signed on by HP and Nigerian Breweries in January, 2009 and have remained good clients till date. Brandlife currently works for major clients in Technology and FMCG. Brandlife commenced business in Ghana in 2012 and East Africa in 2016 with an office in Nairobi covering the whole of East Africa. In 2019, the company had the opportunity to commence work in Angola. Brandlife can truly be said to be an African company. Prior to Covid in early 2019, a sister company, Brandlife Digital was launched to handle all our digital business for current and new clients.