Humour Awards Unveil Theme, Nominees
Mary Nnah
The Revolution, organisers of the Humour Awards, has unveiled the theme and nominees of the 2023 edition of the awards.
The Humour Awards is currently one of the biggest comedy awards shows in Africa as the maiden and second edition was well attended by popular comedians and entertainment bigwigs in Nigeria.
Though the date of the 2023 edition is yet to be announced, organisers revealed this year’s edition’s theme as ’Nothing is Impossible”, at a media parley titled: “A discourse of the Nigerian Comedy Industry”, which also witnessed the Launch of the 3rd edition.
With the unveiling of the theme for the 2023 edition, the organisers of the awards ceremony have maintained their resolve and commitment to developing the comedy industry and putting Nigerian comedy on the global map.
The first edition had a thousand audience and in 2022, two thousand audience to grow the number and increase the category to 24.
The Convener of the event, Uche Dominion said Nigeria has witnessed a comedy revolution that has taken the entertainment industry by storm.
“I have been part of comedy from the days of sitcoms, stand up and content creation. This can be attributed to skitmakers – individuals who create and share short comedy videos on various social media platforms. These skit makers have not only captured the attention of millions of Nigerians but have gained international recognition for their unique style of humour and storytelling.
“One of the key factors contributing to the growing influence of skit makers is the accessibility and widespread use of social media platforms in Nigeria. Platforms such as Instagram, YouTube, and TikTok have provided a space for these talented individuals to showcase their comic skills and reach a vast audience. Through these platforms, skit makers have been able to connect with fans, gain followers, and even collaborate with established celebrities and brands. These new genres of comedians have to create engaging and funny content to capture an average social media user. They also highlight trending topics and create skits with life lessons”, he noted.
Legendary Comedian Gbenga Adeyinka, presented a paper on the future of comedy in Nigeria, saying that the industry is evolving and moving to an era of AI comedy and as comedians, they need to prepare.
Mr Macaroni, one of the top eight most engaging content creators on Instagram who are turning jokes into billions and making huge impacts in the fast-growing industry said that the creative sector has been ranked as one of the top jobs-creating sectors of the economy for the youth and the third largest entertainment industry in Nigeria, with a net worth of over N50 billion.
