FoodCo Reinforces Retail Leadership in South West, Opens 20th Outlet

 Omolabake Fasogbon

Nigerian retail market has continued to record impressive growth with more investors thronging the space for economic opportunities.

Leading omni-channel retailer, FoodCo, is one of the consistent players maximising the country’s retail prospect, even as its recently unveiled its 20th outlet in Ibadan, Oyo State, thus spreading further its tentacles in South-west Nigeria. 

The firm already established its footprint in Lagos, Abeokuta and Ibadan, with plans to reach entire south-western region in the pipeline. 

Speaking at the launch of the 20th store, FoodCo’s Head of Innovation, Growth and Business Transformation, Funmi Aiyepeku said the feat, which also coincides with the company’s 42nd anniversary, underscores the company’s loyalty and dedication to consumers. 

“We are excited to announce the 20th brand store in Adegbayi, Ibadan, Oyo State. This is a milestone that speaks about our resilience in the face of tough economic headwinds and our commitment to delivering on customers’ expectations.

“At this period of great shifts in the market, we have remained unwavering in our resolve to redefine modern retail in Nigeria by fostering a new model based on customer-focus, innovation and community partnerships. This is the motivation behind our promise to always deliver quality at an affordable price and this outlet strengthens our resolve towards fulfilling the pledge.”

Aiyepeku added that with the new store, the firm not only expanded it footprint, but also expanded on its promise to deliver quality, affordable and exceptional shopping experience to every corner of Nigeria. 

“We are also optimistic that this outlet will create new prospects for our rapidly expanding ecosystem of partner suppliers and vendors, especially those within the SME community, who rely on us as a trusted access to market channel,” she stated.

Commenting on the company’s growth strategy amid economic downturn, Aiyepeku said, “In over four decades of operations, we have garnered significant experience and resilience to help us weather changing seasons. Part of our success is hinged on our agility in adapting to the dynamics of the market.

“Presently, we are exploring and investing in new technologies to attract the mostly mobile younger population and deliver a seamless shopping experience to them in an increasingly cost-effective way. We are excited about the journey ahead and look forward to continuing to exceed even our own projections in every way possible.”