Heirs Insurance Rolls Out Customer Rewarding Programme
Ebere Nwoji
Heirs Insurance Group, has rolled out the insurance industry’s first loyalty programme – Heirs Insurance Rewards – promising customers additional benefits beyond insurance. The Rewards programme offers customers remarkable discounts and offers across a wide selection of retail partners nationwide.
Speaking on the rollout of Heirs Insurance Rewards, the Chief Marketing Officer, Heirs Insurance Group, Ifesinachi Okpagu, said: “Insurance should be incorporated into our daily lifestyle. That is the premise for Heirs Insurance Rewards – a robust loyalty scheme that goes beyond protecting the assets and lives of our customers, to rewarding them for their patronage.”
She added: “We believe that insurance should also provide instant benefits beyond its current offering, and we thank our partners for collaborating with us on the actualisation of this vision.”
Heirs Insurance Group is the insurance arm of Heirs Holdings, the leading pan-African investment company, with investments across 24 countries and four continents, founded and led by Tony Elumelu.
