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NTT Global Destinations brings Cultural Diplomacy to Abuja
NTT Global Destinations and its founder, Elizabeth Agboola, have become used to making huge waves on the Nigerian and international tourism landscape.
Many people will recall their role in spearheading the first direct charter flight from Lagos to Montego Bay, Jamaica, in December 2020.
The story of that journey is beautifully captured in a book entitled, “Wings Roots and Branches”, penned by Agboola.
The company has now shifted gears to promoting the concept of cultural diplomacy. This was on full display recently at an event hosted by NTT Global at the Chida International Hotel in Abuja on 23rd November 2023.
Dubbed Cultural Diplomacy Unveiled, the event brought together the diplomatic community, various dignitaries from the North of Nigeria, business people and cultural performers, among others.
It was aimed at showcasing the rich, cultural diversity of the North to a multidimensional audience.
The event was keen to highlight the importance of the Emirs of the North of Nigeria as key stakeholders and the custodians of culture and the closest to the population for various engagement needed by international agencies, diplomatic missions and trade and investments organisations, a key interest of NTT Global Destinations to foster and strengthen such cooperation
Without doubt, the event was a truly unique and first of its kind, and Agboola was keen to emphasize that, “Cultural Diplomacy is more than just a performance. It is an opportunity to promote key features of a State or region to a global audience, in any location”.
Patrons at the event enjoyed a vibrant networking experience and were treated to live displays, films highlighting the annual Durbar festival in various Northern states as well as interesting food and music. NTT Global Destinations will be hosting similar events across Nigeria in 2024