William Dokpesi, Creating Legacy Path for Himself 

William Dokpesi, the son of the late High Chief  Raymond Dokpesi,  has carved out a significant niche for himself in his chosen career. While his father set the stage with Nigeria’s first-ever private radio and 24-hour television stations, AIT and Raypower FM respectively, William has taken a different path, focusing on teleshopping and new media.

Presently, he has emerged as a transformative figure in Nigerian broadcasting, blending media innovation with economic impact. William’s journey began at RayPower FM, where he absorbed knowledge from media veterans. Despite being a prominent figure in DAAR Communications as a board director and major shareholder in DAAR Investment and Holdings Limited, William has pursued his distinct vision. He has invested significantly in teleshopping, and paving the way for a new commercial culture in Nigeria and beyond.

The young Dokpesi continued to influence the media landscape, being instrumental in conceptualising innovative ideas like Mobile TV, IPO 2009 and Internet TV for Daar Communications’ IPO 2009.

His entrepreneurial spirit shone through in university initiatives, introducing campus events that blended comedy, music, and rap.

William furthered his education with a Master’s Degree in Investment and Finance from the University of Bedfordshire, where he focused his thesis on finance strategy in Nigeria’s media industry. This academic achievement laid the foundation for his venture into MoneyMart Multimedia Service Ltd, propelling MoneyMart TV to success.

 MoneyMart TV is Nigeria’s first teleshopping channel and has transformed the retail landscape. This channel has brought products directly into viewers’ living rooms. It has enabled direct interaction with local manufacturers, promoting ‘Made in Africa’ products and services.

 This innovation has not only simplified shopping but also spurred a new wave of entrepreneurs, with social media platforms like Facebook and Instagram becoming bustling marketplaces. Entrepreneurs like OLA of Lagos and numerous real estate sellers have thrived in this new environment.

 However, with challenges in Nigerian politics and the economy impacting this venture, undeterred, William is now focusing on Rubynav, a revolutionary new media buy-and-sell platform, promising further innovations in the industry.

 With his continuous endeavours, including the promising Rubynav, Dokpesi is not just honouring the past but actively shaping the future of Nigerian media and economy. Through his journey, he has demonstrated a blend of innovative thinking, entrepreneurial spirit, and a deep understanding of the media landscape, marking him as a significant figure in the industry.