Freddy Hirsch Nigeria unveils authentic Chicken flavors for African palates

Freddy Hirsch Nigeria, has introduced a new line of chicken flavors catering to the diverse tastes sought after in the West African market.
In a statement, made available to THISDAY, it was noted that the introduction of the new line of chicken flavour was to respond to the increasing demand for authentic culinary experiences among African consumers, the company has unveiled an exclusive collection of chicken tones, featuring BBQ chicken, Peri-Peri chicken, Pepper Soup chicken, Fried chicken, Suya chicken, Curry chicken, and Smoky Jollof chicken.
The statement said crafted with a commitment to authenticity, affordability, health, and environmental consciousness, Freddy Hirsch ensures an unparalleled taste experience.

The statement remarked: “The wide applications of Freddy Hirsch’s Chicken Flavors make them ideal for various culinary delights, including soups, bouillon, savory snacks, ready-to-eat meals, and meat products. Made from quality ingredients, these flavors deliver a premium taste experience, meeting the discerning standards of Freddy Hirsch, featuring a rich Umami taste intricately blended with naturally sourced herbs and spices to ensure authenticity and depth of flavor.”
Commenting on the launch, Managing Director of Freddy Hirsch Nigeria, Kojo Brifo, emphasized the dedication of the new chicken flavors to preserving authentic African tastes.

He stated: “In the realm of African cuisine, the pursuit of authenticity is relentless. Consumers are yearning for the distinct Umami taste, coupled with the intricate blend of locally sourced herbs and spices that deliver an intensely flavorful experience. Our Chicken flavors not only enhance the culinary journey but also make it effortlessly achievable to craft delicious meals, focusing on authenticity, convenience, and unparalleled taste.”

The statement added: “Developed by the company’s Research and Development team in its culinary center, the new chicken flavors leverage insights into African consumer taste preferences, laboratory research, and a focus on developing unique flavors that provide authenticity and enhance local tastes in food dishes. Brifo expressed enthusiasm, highlighting that the chicken flavors would be a compelling addition for Fast Moving Consumer Goods companies, Quick Service Restaurant (QSR) providers, and other food industry stakeholders.”