Royal Castle Advertising Agency Supports Nine Families with  Hospital Bills

Mary Nnah

A team of compassionate and generous employees from Royal Castle Advertising Agency, a leading advertising firm in Nigeria, visited the Enugu State University Teaching Hospital recently to offer financial assistance to nine families who were struggling to pay their medical bills.

The team, led by Precious Chukwuemeka Nwosu, the founder and CEO of the agency, said they were inspired by God to embark on a mission of healing and hope two years ago when a divine spark kindled within him.

“God whispered to my heart, urging me to step into the halls of hospitals, to be a beacon of hope for those in need. I remember standing before God with a humble plea echoing through my heart: ‘If only I had the means, I would ease suffering, mend broken hearts, and lift burdens,'” Mr Nwosu said.

He said he started the outreach by setting aside a portion of his income to help people in hospitals, but this year, he decided to involve his organization in the noble cause.

“God blessed us so much this year and we decided to set aside a portion of our income at Royal Castle Advertising Agency to support families at these hospitals. We believe that health is the life force of every thriving business, and as an advertising agency, we are committed to continuing acts of humanitarianism and social responsibility,” he said.

The team visited four wards—Isolation, Children, Newborn, and Orthopedic—and asked the nurses in charge to identify the patients who needed the most help financially.

They were able to support nine families, each with a different story of courage and vulnerability. Some of the families had newborn babies with complications, some had children with chronic illnesses, some had relatives with severe injuries, and some had loved ones with unpaid hospital bills.

Nwosu said he was deeply moved by what he saw and wished he could help more people, but he was limited by his resources.

“Within our capacity, we extended a lifeline. Yet, my heart aches for those beyond our reach. I wish we could help everyone but it is not possible at this point in our growth. Nevertheless, we would keep doing our bit as humans to support these families,” he said.

He thanked Miss Uchedu Chidimma Esther, one of the advertising agency’s graduates, for joining him in the outreach and praised her compassion and commitment. He also gave glory to God for providing for them and allowing them to serve as channels of his love.

He shared his experience on social media to document his journey and to inspire others to act with hope, healing, and humanity.

He encouraged other individuals and organisations to lend a helping hand to those in need.