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CDK Integrated Industries Initiates Collaboration with Industry Stakeholders
Fadekemi Ajakaiye
CDK Integrated Industries, leading manufacturers of Premium Porcelain tiles in Nigeria, recently hosted the Tilers Association of Nigeria for a productive engagement aimed at exploring mutual opportunities, partnerships, and collaboration.
The visit, which saw executive members of the Tilers Association of Nigeria converging at CDK’s state-of-the-art facility, provided a platform for constructive dialogue between industry stakeholders, with a focus on leveraging each other’s strengths to drive innovation and growth, as well as fruitful discussions regarding potential synergies and joint ventures in tile manufacturing and distribution.
The occasion marked a significant milestone as both entities came together to explore avenues of collaboration, partnership, and mutual growth within the thriving tile industry. Set against the backdrop of CDK’s cutting-edge manufacturing facility, the visit provided an invaluable opportunity for insightful discussions and a firsthand exploration of the company’s latest tile offerings.
During the visit, representatives from CDK showcased the company’s latest innovations, including its cutting-edge range of swimming pool tiles, which have recently been introduced to the market. The Tilers Association of Nigeria had the opportunity to explore these new offerings firsthand, gaining insights into the unique features and benefits that these tiles bring to the table.
Speaking on the visit, the National President, Tilers Association of Nigeria, Engineer craft Oluwarewaju Hassan expressed the group’s appreciation stating, “We are appreciative of CDK Integrated Industries’ support in all of our endeavours and activities. Our discussions were insightful, and witnessing CDK’s commitment to quality and innovation firsthand has reinforced our confidence in solidifying our partnership.
He said, “We are excited about the opportunities ahead this year, and we are confident that this collaboration will not only benefit our members but also contribute significantly to the advancement of the tile industry in Nigeria.”
The visit also included a comprehensive factory tour, providing members of the Tilers Association of Nigeria with a behind-the-scenes look at CDK’s advanced manufacturing processes, quality control measures and into a new range of products and designs. The tour offered a firsthand glimpse into the company’s commitment to excellence and continuous improvement in every aspect of its operations.
In a testament to its commitment to transparency and collaboration, CDK Integrated Industries provided an open forum for the members of the Tilers Association to express their concerns, queries, and suggestions regarding the company’s products.
This interactive session shed light on the intricate relationship between CDK as the manufacturer and the tilers as key influencers and decision-makers in the industry. The association applauded CDK for its attentive approach to partner feedback, recognizing the company’s proactive efforts to integrate the insights of its stakeholders into its product development process, alluding that this collaborative exchange underscores CDK’s dedication to delivering solutions that resonate with the needs and expectations of its diverse customer base.
Addressing the association during the open forum, Brands and Marketing Manager, CDK Integrated Industries, Abimbola Onagbade stated the importance of the association to CDK. He said, “We recognize the invaluable role that tilers play as consultants and professionals within the industry. They serve as the bridge between our brand and the end-users, imparting essential knowledge about the importance, features, durability, and functionality of CDK products.”
He said, “Their expertise not only enhances the quality of their work but also ensures that clients are well-informed and confident in their choices. It is imperative that tilers convey professionalism and confidence when engaging with clients, as this fosters trust and reinforces the value proposition of the CDK brand.”
The Managing Director of CDK Integrated Industries, Bernard Longe also expressed his enthusiasm about the collaboration possibilities with the Tilers Association of Nigeria, stating, “We are thrilled to have had the opportunity to host the esteemed members of the Tilers Association of Nigeria at our facility, the visit serves as a testament to our ongoing commitment to fostering collaboration and driving innovation within the industry and underscores our belief in the power of partnerships and collective efforts to propel the industry forward.
“We are delighted to have had the opportunity to showcase our latest tile offerings and share insights into our advanced manufacturing processes. At CDK, we remain dedicated to meeting the evolving needs of the market and consumers, and we look forward to leveraging the expertise and collaboration of the Tilers Association of Nigeria to deliver innovative solutions that exceed expectations.”
He said CDK Integrated Industries seeks to build a solid foundation for a strengthened relationship with its partners that promises to drive integration, innovation and collaborative opportunities within the tile industry. With an aim to set new standards of excellence and drive sustainable growth for the benefit of all stakeholders involved, it is optimistic about the potential for future collaboration and partnership opportunities that will benefit the business, operations and the wider industry as a whole.