Euphorique PR CEO Inspires Next Generation of Publicists, Marketers at Bocconi University, Italy

 
Mary Nnah

 
Euphorique PR, a leading public relations agency based in Nigeria has announced the recent collaboration with Bocconi University, Italy, one of the world’s top private universities renowned for its excellence in the social sciences.

The agency’s CEO, Moremi Elekwachi, shared her expertise as a Public Relations guest lecturer, captivating undergraduate students with her illuminating lecture on “How to Build Strong PR for Your Personal Brand.”

The session served as a beacon of insight for budding publicists and marketers seeking to navigate the ever-evolving landscape of PR and personal branding.

One of the highlights of Elekwachi’s lecture, was the integration of a real-life case study, focusing on two esteemed clients of Euphorique PR. Through this hands-on approach, students had the unique opportunity to apply theoretical knowledge to real-world scenarios, gaining a deeper understanding of the complexities involved in personal brand building, and its impact on CEOs’ reputation and business success.

This collaboration underscores Euphorique PR’s unwavering dedication to nurturing the next generation of marketing luminaries. By forging alliances with esteemed institutions like Bocconi University, the agency continues to champion the ethos of knowledge exchange and academic enrichment.
Speaking on the guest lecture opportunity, Elekwachi noted, “I am truly honoured to have had the opportunity to share my insights and experiences with the bright minds at Bocconi University.

Teaching the undergraduate marketing class on ‘How to Build Strong PR for Your Personal Brand’ was not only a privilege but also a deeply rewarding experience. Engaging with students and witnessing their enthusiasm as they delved into the real-life case study was incredibly inspiring.

At Euphorique PR, we believe in the power of education and mentorship, and this collaboration with Bocconi University exemplifies our commitment to nurturing the next generation of PR and Marketing professionals. I am confident that the knowledge gained during our time together will empower these students to make a meaningful impact in the world of PR and Marketing.”

Assistant Professor of Marketing at Bocconi University, Dr. Heeyoung Yoon,  who extended the guest lecture invitation to Moremi, expressed her enthusiasm for the impact of the lecture, stating, “Moremi’s insights have profoundly influenced our students, igniting their passion for personal branding and equipping them with the tools to succeed in an ever-evolving marketplace. Her expertise has truly enriched our classroom experience, and we look forward to more collaborations in the future.”

Euphorique PR is a dynamic PR and Marketing Communications agency dedicated to helping businesses and brands thrive in today’s fast-paced digital landscape.

With a passion for creativity, innovation, and strategic thinking, they specialize in crafting compelling narratives and executing results-driven campaigns that elevate clients’ visibility and impact.

Based in Lagos, its team of experienced professionals brings a wealth of expertise across various industries, including technology, healthcare, non-profit, entertainment, and more. From SMEs to multinational corporations, Euphorique tailors its approach to meet the unique needs and objectives of each client, delivering bespoke solutions that drive tangible results.