Purelife Group Launches Groundbreaking Digital Platform to Transform Primary Healthcare in Africa

Purelifehealth.io, a revolutionary digital health platform aimed at transforming primary healthcare in Nigeria and across Africa, has officially launched. Spearheaded by Mobolaji Ajayi, a visionary leader in the tech and healthcare sectors, Purelifehealth.io leverages data and digitalisation to create sustainable, scalable healthcare solutions that address critical challenges in healthcare accessibility and quality.

Despite advancements in global health, Africa continues to grapple with issues such as , limited access to primary care, counterfeit medicines, mis-diagnosis, and inadequate health infrastructure synergy. Purelifehealth.io emerges as a pioneering solution to these challenges, harnessing the power of digital technology to transform healthcare delivery and make quality healthcare a fundamental right, not a privilege. Mobolaji Ajayi, CEO and Founder of Purelifehealth.io, brings a wealth of experience and a multifaceted approach to this healthcare revolution. With a background spanning pharmacy (B.Pharm from Lagos), business (MBA from the UK), and public health (MPH from the USA), coupled with nearly a decade of experience in healthcare administration and strategy, Mobolaji is uniquely positioned to drive innovation in this sector.

“Our vision at Purelifehealth.io is to leverage community pharmacies as a critical lever for expanding access to quality primary care,” says Mobolaji Ajayi. “By digitising and empowering these pharmacies, we’re building a sustainable model for primary care that has the potential to reshape healthcare delivery across the continent.” Purelifehealth.io offers a comprehensive suite of digital health services, including integrative pharmaacy, telemedicine consultations, electronic health records, laboratory testing, and a secure platform for medication ordering and delivery.

Her company’s innovative use of blockchain technology ensures the authenticity of medicines, tackling the pervasive issue of counterfeit drugs. Through her ventures – Purelife Health, Purelife Pharmacy, and Transcend Pharma – Mobolaji is pioneering the use of blockchain technology to combat counterfeit medicines and digitize healthcare delivery. This approach positions community pharmacies at the forefront of primary care, enabling data-driven decision-making and improving health outcomes acrossAfrica. Mobolaji’s efforts have not gone unnoticed.

She has been recognised as one of West Africa’s top 40 pharmaceutical leaders, earning an invitation to join the prestigious Pharma West Africa Leaders Club. This acknowledgment underscores her role in driving a paradigm shift in healthcare accessibility. “Our work at Purelifehealth.io represents a focused, pragmatic approach to addressing Africa’s healthcare challenges,” Mobolaji adds. “We’re not just creating a digital platform; we’re building a sustainable ecosystem that empowers individuals, healthcare providers, ensures medication safety, and most importantly, improves health outcomes for millions across the continent.” Purelifehealth.io is set to revolutionise healthcare delivery in Africa, starting with Nigeria and with plans for rapid expansion across the continent. The platform is now live and accessible to healthcare providers and patients, marking a significant step towards a healthier, more connected Africa.