Esther Folorunso: Ambitious Business Analyst and Techy

Meet Esther Folorunso, one of Nigeria’s finest business analysts and technology enthusiasts making waves in the diaspora. In this interview, she reminisced about how she started her career and her ambitions even as a woman.

Who is Esther Folorunso?

Esther Oluwabusayo Folorunso is a certified business analyst who presently serves as the Vice President, Technology of the International Institute of Business Analysis, Tampa Bay Florida Chapter, and an IT Business Analyst at Mt. Hood Community College in Gresham, Oregon. I am a Christian, a mentor to teenagers, a public speaker, an industry judge, and most recently also the Principal Author of the recently published Domain specific manual titled Business Analysis: Bridging the gap across Industries

Can you provide insights into your portfolio as a business analyst and Techy expert?

My role as a business analyst is one of an architect of digital transformation. In simple terms, my role involves envisioning how technology can reshape businesses and crafting the blueprint to make that vision a reality. It’s about understanding an organization’s intricate workings, identifying improvement opportunities, and translating those into innovative digital solutions.This involves conducting comprehensive technology assessments, mitigating associated risks, and aligning technological advancements with overarching business objectives. Above all, As Vice President of Technology, my primary focus is to align our technology strategy with the overall business objectives. This encompasses a broad spectrum of responsibilities including driving digital transformation, overseeing IT operations, fostering innovation, and ensuring the security and reliability of our technology infrastructure. Essentially, my role is to leverage technology as a strategic asset to achieve sustainable competitive advantage.

What inspired you to embark on the path of technology and business analysis to the point of writing a book and we were reliably informed that a second version is in the works already?

My journey into technology and business analysis was ignited by a profound fascination with the intersection of human ingenuity and technological advancement. I’ve always been captivated by the potential of technology to transform industries and improve lives. This passion, coupled with a strong analytical mindset, naturally led me to the field of business analysis. Over the years, I’ve had the privilege of working across diverse industries, gaining invaluable insights into the challenges and opportunities organizations face. I realized that there was a gap in the market for a comprehensive guide that could bridge the divide between theoretical business analysis concepts and practical, industry-specific applications. This realization spurred me to write ‘Business Analysis: Bridging the Gap Across Industries’. I shared this vision with a couple of other industry experts and we ran with this vision, contributing our expertise thus leading to the creation of a domain specific guide. And as you rightly said, we are working on version two which is a bigger project which i can assure you that it would be beneficial to all business analysts. We intend to cover more industries with consideration to the resultant government regulations and we expect that this second version will offer even more tailored guidance and best practices for business analysts operating in various sectors.”

Would you be willing to share the success story of your career

Absolutely! My career has been a rewarding journey filled with challenges and triumphs. Starting as a passionate analyst, I’ve had the opportunity to work on a diverse range of projects, from small-scale process improvements to large-scale enterprise transformations. Each experience has been a stepping stone, allowing me to refine my skills and expand my knowledge. The publication of ‘Business Analysis: Bridging the Gap Across Industries’ marked a significant milestone. It was a culmination of years of practical experience and a deep-seated desire to share knowledge with the broader business analysis community. The book has garnered positive feedback from professionals worldwide, validating our efforts to create a valuable resource. We are adapting a part of it into a training resource for a top Global talent recruiting company here in Nigeria. We are also currently in talks with the IIBA Philipine chapter on its adaptation as a training resource. I must say that the benefits are endless. It’s been an incredible journey, and I’m excited to see how the second edition will further impact the business analysis profession.

What impact will it create in a society like that of Nigeria and by extension Africa?

The truth is that the potential impact of technology and business analysis on Nigeria and Africa is immense. By fostering a culture of innovation and problem-solving, these disciplines can drive economic growth, improve governance, and enhance the quality of life for millions. Nigeria and Africa have the potential to become global leaders in technology and business analysis. By investing in education, infrastructure, and research and development, Nigeria can harness the power of technology to create a brighter future for we citizens and reduce the brain drain that is presently engulfing our economy. Most importantly, an incredible opportunity for skill advancement in technology fields exists. One key area of impact is economic development. The technology sector has the power to generate numerous jobs, both directly and indirectly, stimulating economic growth. Furthermore, business analysis can help identify opportunities for new businesses and startups, fostering a thriving entrepreneurial ecosystem. By optimizing business processes and reducing costs, technology and business analysis can enhance efficiency and competitiveness.

How lucrative is the field of business analysis?

The field of business analysis offers competitive compensation. Salary levels often depend on factors such as experience, industry, location, and certifications. Professionals with several years of experience, working in sectors like finance or technology, and based in major metropolitan areas typically command higher salaries. While there’s potential for significant earnings, individual performance and specific roles also influence compensation.

Could you share some of the notable challenges you have faced and how you navigated them?

The fact remains that no career path is a smooth-sailing one. One challenge which is also a key strength is the constant evolution of technology and business landscapes. To stay ahead of the curve, I invest time in continuous learning and upskilling. I also foster a culture of innovation within my team, encouraging experimentation and exploration of new technologies. By staying adaptable and embracing change, I’ve been able to successfully navigate these dynamic environments

What advice would you give to those who are aspiring to become successful in your field?

To succeed in business analysis, I always recommend to my mentees to cultivate a strong foundation in business acumen and analytical thinking. A deep understanding of how businesses operate is crucial for identifying opportunities and challenges. Additionally, honing your communication and interpersonal skills is essential for building strong relationships with stakeholders. Continuous learning is key in this dynamic field. Stay updated on industry trends, emerging technologies, and best practices. Seek out opportunities for professional development, such as certifications and workshops. Furthermore, develop a strong problem-solving mindset. Business analysts often tackle complex challenges, and the ability to think critically and creatively is invaluable. Lastly, remember that building relationships with stakeholders is paramount. Effective communication, empathy, and active listening are essential for understanding their needs and delivering successful solutions. By combining these elements, aspiring business analysts can position themselves for a rewarding and fulfilling career.

Would you mind giving us an overview of your background and accomplishments?

Well, I am a certified business analyst from the International Institute of Business Analysis, i have an MBA in Management Information Systems from Fort Hays State University, Hays, Kansas, USA, and a bachelor’s degree in Entrepreneurship and business management, an industry judge with the International institute of business analysts and other global organizations and a die-hard lover of God.