SedCAZ Fashion showcases new collection, Allure, at Afrocentric Fashion Week

By Christy Anyanwu

The Afrocentric Fashion Week was held on September 22, 2024, and SedCAZ Fashion was among the brands that showcased their collections at the event. SedCAZ Fashion is a brand known for its men’s, women’s, and kids’ clothing designs. The brand is led by three designers, Tolulope Sedomo Ajayi, Christiana Asada, and Olufemi Sosu-Mobee. ‘Allure’ is a collaboration between the three founders.

The ‘Allure’ collection showcases diverse styles – formal, casual, and bridal – featuring luxurious fabrics like silk, velvet, and cotton. Aso-oke gowns, bridal gowns, corporate wear, male native wear, and female dinner wear demonstrate the designers’ expertise. The collection’s detailed illustration process and mix of hues narrate a mastery of color theory, with rich, earthy tones.

At the heart of the ‘Allure’ collection is its detailed illustration process. The mix of hues in several pieces in the collection, including the dinner gowns, dresses with patterns and art designs, and Aso-oke wear, narrates Tolulope’s mastery of colour theory. The collection features rich, earthy tones. Her strategic use of colour ensures that each piece of the collection speaks to the theme of Afrocentric elegance.

The lines and proportions of each piece are balanced, allowing for fluid movement of the dresses on the body of the wearer. The combination of fitted garments with draped pieces in this collection indicates Tolulope’s ability to handle both tailored and free-flowing designs. Building on Tolulope’s illustration skills, Olufemi’s design expertise brought the collection’s modern twists to life.

The Aso-oke gowns feature modern twists such as high-low hems, asymmetrical necklines, and front pockets. These are bold design choices that still stay true to the roots of African design. This emphasizes Olufemi’s adept skill in mixing traditional and modern elements in his designs.

The intricate detailing in the ‘Allure’ collection is another notable mention. The Aso-oke gowns are adorned with hand-stitched embroidery and bead embellishments, adding both texture and cultural richness to the garments. These details are precisely placed, ensuring that they enhance the design. Additional details to the corporate and native wear, such as the piped edges, tailored cuffs, and embroideries, elevate the looks of the attires. The seams and hand-sewn buttons also reflect Olufemi’s craftsmanship. One standout piece, the ‘Elegance’ gown, showcases Tolulope’s mastery of colour theory with its vibrant Aso-oke patterns.

With ‘Allure’, SedCAZ Fashion’s designers have once again demonstrated their inventive genius, setting the pace for future trends in Afrocentric fashion. Their bold reinterpretation of traditional designs has resulted in a truly show-stopping collection.

The ‘Allure’ collection caters to fashion-conscious individuals seeking stylish, culturally rich attire for special occasions.

The collection redefines Afrocentric fashion, blending heritage with contemporary elegance. Through their mastery of tailoring and commitment to preserving African heritage, SedCAZ Fashion has created a collection that is visually stunning and technically flawless.