Femi Soneye Making Huge Impact at NNPCL

When Femi Soneye was first approached for the role of Chief Corporate Communication Officer at NNPCL, few might have predicted the immediate impact he would have. Today, only a year into his tenure, his expertise is reshaping how Nigerians and the world perceive the organisation.

Since his appointment in October 2023, Soneye has taken charge with a clear mission. He leads the NNPCL’s communication strategy. He is enhancing brand visibility and improving relationships with critical stakeholders. Through innovative campaigns, he has also elevated the NNPCL’s profile on both national and international platforms. Thus, it is partly to his credit that the narrative about the company is changing for the better.

One of Soneye’s standout achievements has been his proactive management of the media. His ability to humanise the NNPC brand has helped create a more relatable image for the public. And what about how he has transformed NNPC’s digital presence by engaging the public through social media platforms, leading to increased followership and improved brand affinity?

Soneye’s success is also visible in the international arena. Under his leadership, NNPCL’s presence at events like the Nigeria International Energy Summit and COP28 in Dubai has solidified its standing as a global industry leader. This exposure has attracted new partnerships and further boosted confidence in NNPCL’s leadership.

Indeed, Soneye’s ability to foster positive relationships with key stakeholders, including lawmakers and the media, has been the biggest game-changer since he arrived as an NNPCL team player. His transparent communication strategy has alleviated potential crises and fostered goodwill. It is on this count that he was able to handle the Port Harcourt Refinery rehabilitation story, for example, and turn a potential PR issue into a victory for the NNPCL.

Soneye’s contribution to NNPCL cannot be overstated. In these times of economic hardship, his work offers hope that with the right talent, institutions like NNPC can thrive, much to the pride of Nigerians.