Campbell: Interoperability, Regulatory Harmonisation Vital to Scaling Payments across Africa
Oluchi Chibuzor
BudPay, a leading payment solutions provider for businesses across Africa, reaffirmed its commitment to financial inclusion and the scaling of digital payments within and beyond the continent.
BudPay’s Chief Commercial Officer, Unini Campbell stated this while speaking at the Moonshot by TechCabal conference during a panel discussion titled, “Scaling Payments in Africa and Beyond.”
Campbell also shared valuable insights during the panel. She discussed the company’s challenges and opportunities as it scales its operations across key African markets, including Nigeria, Ghana, Kenya, and South Africa. Campbell highlighted the obstacles of fragmented financial systems, complex regulatory frameworks, and infrastructure gaps.
However, she emphasized that innovation and collaboration are key to overcoming these challenges and scaling payment solutions successfully across the continent.
“The most advanced platform won’t succeed without consumer trust. BudPay’s success relies on security, transparency, and user-friendliness. We design our products to align with local payment habits, such as integrating local payment methods such as mobile money and USSD in areas with limited internet access, which has significantly extended our reach. African businesses are resilient. This inspires us to keep building around what works for our unique contexts. By listening to their needs, we find new ways to overcome challenges, build partnerships, and scale payment systems that meet the demands of both local and international markets,” said Campbell.
“As Africa’s tech landscape continues to evolve, BudPay is at the forefront of scaling payment solutions across African and global markets. By combining cutting-edge technology with local market expertise and fostering regulatory collaboration, we are paving the way for African businesses to transact effortlessly across borders and unlock new growth opportunities,” Campbell concluded.
