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Saleko Launches as Nigeria’s First Online Marketplace
Saleko, Nigeria’s newest indigenous ecommerce platform that transforms the traditional Lagos
market experience into a convenient online adventure launched its platform with a lively
activation event across major areas of Lagos on the 1st of November, 2024. Designed to engage
both buyers and sellers, the launch sparked curiosity and brought the Saleko experience directly
to the people, allowing them to interact with the brand and learn about its unique offerings.
Saleko offers a unique platform that stands apart from typical e-commerce sites.
By providing capabilities like price comparison, bargaining, and bulk purchasing, Saleko mirrors the experience of in-person shopping in Nigeria’s vibrant markets. Buyers can navigate through a wide array of locally produced and globally sourced goods, with the convenience of never leaving home.
A spokesperson for Saleko stated, “Saleko is deeply committed to empowering Nigerian
entrepreneurs, providing a robust platform for local merchants to showcase their products and
grow their customer base. That’s why we have built strategic partnerships with Lagos State
Employment Trust Fund (LSETF) to onboard Lagos based sellers and drive impactful capacity-
building training for merchants; as well as with Addosser Microfinance Bank to provide sellers
access to working capital loans. These partnerships reflects Saleko’s commitment to the
community, as we are not only bringing merchants online but also empowering them with the
skills and resources they need to thrive in the digital economy.”