OmniRetail Launches Franchise Business to Revolutionize FMCG Distribution in Nigeria

OmniRetail the fastest growing company in Africa according to Financial Times has created system leveraging their existing network of over 200 manufacturers, 144,000+ retailers, 1100 logistics partners to support the Nigerian entrepreneurs who wants to become not just a distributor in the FMCG sector but a powerhouse of retail success within their community through OmniHub.

OmniHub is a tech-enabled decentralized distribution franchise business, designed to revolutionize FMCG distribution across Nigeria by leveraging a franchise model that allows entrepreneurs and business-minded people to start their FMCG distribution business. OmniHub enables Nigerian entrepreneurs to manage their own warehouses, earn a consistent income, and support the supply of essential goods to local communities. This model will significantly contribute to the government’s efforts to promote entrepreneurship, support SMEs, and ensure wider access to goods in both urban and rural areas.

The CEO, Deepankar Rustagi, speaking at the launch event yesterday said: “At OmniRetail, we have always embraced innovation, through our “network of networks” platform and today’s launch is a testament to that commitment. OmniHub is more than just a distribution system—it is a transformative platform that empowers people looking for business opportunities in FMCG distribution, to become key players in a decentralized, tech-enabled warehousing model. OmniHub integrates seamlessly with our vision to create a dynamic, interconnected ecosystem that benefits everyone—from manufacturers to OmniHub partners to retailers in the communities they serve.

“With AI-powered predictive procurement, OmniHub offers manufacturers and our partners real-time visibility into inventory, optimized stock levels, and better product availability, which in turn reduces stockouts and improves supply chain efficiency. This cutting-edge solution will help drive business growth while addressing critical challenges in the distribution landscape.”

He concluded his welcome address with a vote of thanks to their partners and stakeholders. “As we embark on this exciting journey, I want to express our gratitude to our partners and stakeholders for your trust and collaboration. Together, we are not just launching a platform; we are shaping the future of distribution in ways that are smarter, faster, and more impactful for everyone involved.”

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