Arla Foods Nigeria Shines at 2024 BrandCom Awards
Arla Foods Nigeria stole the spotlight at the 2024 BrandCom Awards, taking home not one but four impressive wins! Hosted at the iconic Landmark Event Centre in Victoria Island, Lagos, the BrandCom Awards celebrate the brands, agencies, and individuals shaping the future of marketing in Africa, and this year, Arla was the name on everyone’s lips.
The brand bagged the following coveted awards: Dairy Company of the Year, Dairy Brand of the Year for Dano Milk, Butter Brand of the Year for Lurpak, and CMO of the Year, Dairy (Chief Marketing Officer) awarded to Ifunanya Obiakor, Head of Marketing for Arla West Africa. These wins are a testament to Arla’s commitment to providing tasty, nutritious and high-quality dairy products to Nigerian families. From the creamy, great-tasting flavour of Dano Milk to the rich, luxurious indulgence of Lurpak Butter, Arla continues to win hearts and taste buds across Nigeria.
Speaking on the recognition, Head of Marketing at Arla West Africa, Ifunanya Obiakor stated, “These awards are a true honour and reflect Arla’s commitment to nourishing lives and bridging the gap in dairy accessibility across Nigeria. Winning in four major categories fuels our team’s dedication to driving quality, innovation, and positive impact for our consumers. This recognition inspires us to keep setting higher standards in the dairy industry, making nutritious products accessible to every Nigerian household.”
These awards are the latest achievement in Arla’s electrifying year, which has been filled with memorable campaigns that have strengthened its connection with consumers. Earlier this year, Arla rolled out the vibrant #NothingLikeMilk World Milk Day campaign, which celebrated the unmatched health benefits of Dano Milk and showed Nigerians why quality matters. Then came the exciting partnership with the biggest reality TV show in Africa, Big Brother Naija Season 9, bringing Arla’s products straight to the heart of pop culture and into millions of homes.
