Marketing Expert Martina Ogbebor Clinches Telecom Marketing Personality of the Year Award
Raheem Akingbolu
A marketing leader and Head of Marketing at inq. Nigeria,
Martina Ogbebor, has been awarded the prestigious Telecom Marketing Personality of the Year at the 8th Annual Tech Innovation Awards (TIA).
Known as Nigeria’s foremost technology awards, the TIA celebrates outstanding individuals and organizations that drive digital transformation and innovation within the country’s ICT sector.
Martina’s recognition reflects over a decade of impactful contributions to the telecommunications industry, marked by her forward-thinking strategies and commitment to customer-centric solutions in both B2B and B2C sectors. Her expertise in anticipating market shifts, leveraging advanced technologies, and executing high-impact marketing campaigns across diverse customer bases has driven substantial growth for inq. Nigeria and solidified her position as a leading figure in the tech space.
Career Highlights and Industry Impact
Since joining inq. Nigeria in 2019, Martina has strengthened the company’s brand and market presence through innovative, customer-centric marketing campaigns. Her initiatives have driven substantial revenue growth, boosted brand loyalty, and positioned inq. Nigeria at the forefront of the tech industry, contributing to a 30% revenue increase over the past five years.
Previously, Martina was instrumental in transforming Etisalat Nigeria’s customer engagement strategies. Her dynamic approach to experiential marketing and event management led to a series of successful initiatives, including nationwide activations for the youth and mass markets, as well as high-value events, sponsorships and CSR campaigns resulting in a 25% increase in brand awareness and a 15% improvement in brand perception. These accomplishments have left a lasting imprint on the brand’s image and perception.
Recently, Martina’s marketing leadership brought national recognition to inq. Nigeria, with Fabric earning Cloud Product of the Year and inq.’s MVNO solution securing top industry honors. Her ability to craft compelling narratives around cutting-edge tech solutions, like Fabric’s Edge AI and IoT capabilities, has solidified inq. Nigeria’s reputation as an industry frontrunner in scalable, customer-centered technology.
Looking ahead, Martina envisions a future where technology continues to revolutionize the marketing landscape. She is committed to staying at the forefront of industry trends and leveraging emerging technologies to drive innovation and growth. Her goal is to inspire the next generation of marketing leaders and shape the future of the industry.
“I am deeply honored to receive this prestigious award,” said Martina. “This recognition is a testament to the hard work and dedication of the entire Inq. Nigeria team. I am grateful for the opportunity to contribute to the growth and success of the company.”
Martina, with executive education from Harvard, is a seasoned marketing professional with a passion for innovation and commitment to delivering results. Her strategic thinking, creativity, and strong leadership skills, combined with her Harvard training, have made her a valuable asset to the telecommunications industry.
