Fidelity Bank to Splash N159m in Season 6 GAIM Promo

Kayode Tokede

Fidelity Bank Plc, yesterday launched the sixth edition of its flagship savings campaign, the Get Alert in Millions (GAIM) promo, aimed at empowering Nigerians with over N159million in cash prizes.

The Promo Chairman, Dr Ken Opara at a press conference in Lagos, stated that the initiative aligns with the bank’s commitment to promoting financial inclusion and encouraging a savings culture among Nigerians.

He said, “For six years running, we have kept our word and remained committed to our promise of championing financial inclusion and empowering Nigerians through the GAIM promo. During this period, we have empowered several Nigerians by making them millionaires through the GAIM promo. Recognizing the cruciality of  savings as the foundation of financial security and growth, we pioneered the GAIM promo to build a culture of financial discipline and enable our customers improve their standard of living, achieve their goals, and secure a brighter future for themselves and their families.”

Also speaking, the Divisional Head, Product Development, Fidelity Bank, Osita Ede, noted that the GAIM promo is not just about winning prizes but also about fostering financial advisory services to help winners manage and grow their earnings sustainably.