Nectar Beauty Hub, mPharma Partner

Tosin Clegg

mPharma, one of Africa’s leading patient-centered, technology-driven healthcare companies, has announced a strategic partnership with Nectar Beauty Hub, a player in Nigeria’s beauty distribution and retail sector. This collaboration is a significant step in mPharma’s mission to revolutionise healthcare and wellness in Africa.

The partnership aligns with mPharma’s growth plans for HealthPlus, a leading pharmacy chain in Nigeria, and CasaBella, a beauty-focused retail chain. Together, the two companies will prioritise a holistic customer experience, combining beauty, wellness, and healthcare to create a unique and impactful retail experience.

CEO and Co-founder of mPharma, Gregory Rockson, said: “This partnership merges the strengths of two visionary organisations. It is deeply aligned with our mission to build an Africa in good health by delivering life-changing beauty and healthcare services. We are excited to fast-track our transformative plans for HealthPlus and CasaBella and to increase access to affordable, quality products and services across Nigeria.”

For her part, Managing Director of Nectar Beauty Hub, Beatrice Eneh, shared her enthusiasm saying: “I am delighted to partner with mPharma to achieve our shared goals and contribute to the

structural growth of the beauty and healthcare

industries.

“This collaboration represents a win for Nigeria and Africa, and we are honored to serve the continent at such a meaningful scale.”

The partnership underscores the mutual commitment of both brands to deliver a world-class experiential retail chain that integrates healthcare, beauty, and wellness. It would also foster positive relationships with stakeholders and transform the beauty and healthcare value chain. This collaboration marks a new chapter in the narrative of healthcare and beauty retail in Africa. Both companies are committed to rolling out exciting initiatives and setting a benchmark for innovation in these sectors.