Women Equality Movement Has Had Great Impact in My Growth’

Tope Mark-Odigie is a Real estate coach, Comunication expert, author and Business Strategist. She is the CEO of Reb 360 Ltd, a real estate development company based in Lagos. In this interview, she talks about the International Women’s Day, Women’s rights among other issues.

What does International Women’s Day mean for you?

The International Women’s Day is an annual celebration of women’s achievement globally. It is a day set aside to recognize women who have impacted lives in their communities. It is significant to Nigerian women because it tells of the struggles of women and their successes. It also showcases what women have done to excel in their various endevours. Women have proved their mettle in politics, different careers and businesses. They have become models that the younger ones emulate.

As a communication expert, how have you seen the broadcasting world change since you began your career?

As a business coach and tv host of over a decade- I have seen the world change and women step into powerful unusual role that had been reserved for men. I have seen men drop ego at the alter of competence to be coached by women. In Nigeria, women in media have displayed exceptional courage which has generated huge financial reward. It’s not perfect but it’s an exciting season.

How has the movement for Women’s equality in Nigeria impacted your career?

The movement for women’s equality in Nigeria have had great impact in my growth. It played a significant role in shaping my career, particularly through the support of men who embrace gender inclusivity. The HeForShe movement and similar initiatives have fostered an environment where men are not threatened by women’s progress but instead actively uplift and empower them. I have been fortunate to receive support from male mentors and allies who have provided me with opportunities that might have otherwise been difficult to access. Their encouragement has opened doors to larger platforms, allowing me to grow both professionally and personally. This support has strengthened my confidence in taking on leadership roles and reinforced my commitment to mentoring others, especially young women. By creating spaces where both men and women can thrive equally, the movement continues to inspire me to break barriers and contribute to a more inclusive and equitable society.

What’s your take on gender bias and stereotype in the workplace in Nigeria? Do you believe it exists?

Gender stereotypes are real and remain a significant issue in Nigeria, though there has been notable progress over the past decade. Having worked in media and business coaching for the past 10 years, I have witnessed improvements in addressing these challenges. However, there is still much room for growth.

What are the factors hindering gender equality in the workplace?

One area where gender stereotypes persist is in real estate coaching. Many people still assume that real estate is a man’s domain, making it necessary for women in the field to constantly prove themselves. These biases need to be actively challenged and dismantled. Similarly, in media and communication, while it is widely recognized that women excel in expression and articulation, the business side of communication does not always honor or emphasize their contributions. Financial deals, in particular, often favor men, even when women have equal—if not superior—competence to handle them.

How can gender-based issues in the work environment be surmounted?

Addressing these stereotypes requires continuous effort, awareness, and systemic change to ensure equal opportunities for all, regardless of gender.