How Much Does YouTube Pay MrBeast? Per Video, Monthly, and Lifetime Earnings
James Stephen “Jimmy” Donaldson (born May 7, 1998), better known by his online alias MrBeast, is an American YouTuber, media personality, businessman, and philanthropist. He is best known for his speedy, high-production YouTube videos, in which he often administers elaborate challenges and gives away lots of money. He boasts the most subscribers of any YouTube channel, with over 379 million, and is the third-most-followed creator on TikTok, with more than 115 million followers.
Donaldson grew up in Greenville, North Carolina. He started posting videos to YouTube in early 2012 under the name MrBeast6000. His early videos varied from “Let’s Play” to “videos calculating the wealth of other YouTubers. He went viral in 2017 when his video “counting to 100,000” racked up tens of thousands of views in a matter of days. His videos have grown ever more grand and elaborate.
Donaldson is also the founder of MrBeast Burger and Feastables, and a co-founder of Team Trees, a fundraising effort for the Arbor Day Foundation that has netted more than $24 million for its campaign. He is also the co-founder of Team Seas, a fundraiser for Ocean Conservancy and The Ocean Cleanup that has raised more than $30 million.
In this blog, we will tell you how much he has earned to date, from which sources does he get most of the income, and how did he earn this much through Youtube.
MrBeast’s YouTube Earnings Per Video
Famous for over-the-top challenges, massive giveaways, and his philanthropy, his videos earn millions and sometimes billions of views. What distinguishes MrBeast is his knack for innovating and pushing the envelope, devising an endless stream of viral content.
Not only does this give him a huge following on the platform, but it also brings in a ton of cash from YouTube ads, sponsorships, and product placements. For a true perspective of the scale of his financial success, we must first examine his earnings per video a little closer and determine what his videos make money for.
How Many Views Does MrBeast Get Per Video?
MrBeast’s videos are a viral sensation, routinely drawing tens of millions of viewers. His videos average 40 to 70 million views, with the occasional clip surpassing 100 million.
His outrageous challenges, extravagant giveaways, and charitable donations have struck a chord with viewers around the globe, resulting in massive engagement.
Estimated CPM and RPM Rates for His Videos
To estimate MrBeast’s income, we need to factor in his CPM and RPM. His CPM is estimated at anywhere between $4 and $10, depending on the niche of the video and target audience. His RPM, or revenue per mille, which is money after YouTube’s 45% cut, probably falls somewhere in the $8 to $15 range.
If you want to see how much YouTube might pay you based for a specific video or niche, the LenosTube CPM & RPM calculator lets you do just that. This helps estimate potential earnings based on average CPM rates, ad revenue share, and niche.
How Much He Earns Per Video from AdSense
MrBeast, the most famous YouTuber today, likely pulls in $4.2 million a month in YouTube ad money, and that’s excluding sponsorships and brand deals.
His massive audience consistently racking up millions of views per video, drives his ridiculous earnings. Now, this ad revenue is supplemented even more by his engaging content strategy that keeps viewers returning for additional content. With a blend of creativity, business savvy and audience loyalty, MrBeast is a pioneer of the digital creator economy.
Sponsorships and Brand Deals: How Much They Pay Per Video
Sponsorships are an enormous source of income for MrBeast. He has worked with brands like Honey and Credit Karma for a chance to tap into his massive audience. According to reports, sponsors pay him between $500,000 to $1,000,000 per video, depending on how big the project is and what kind of views they’re expecting.
- He earns $390,000 per deal, so it costs around $520,000 based on the average 1.3 videos per month he has it for.
- On his gaming channel, he gets $150,000 per sponsorship and averages approximately 2.64 videos a month, $396.000 per month. That’s $918,000 a month he’s making from these brand deals.
- And about $11 million per year.
How Production Costs Impact His Profits Per Video
That is a colossal amount of money per video, and so are his production costs. MrBeast is also known for big budgets, typically around $500,000 per video. Recreating scenes from Squid Game, for instance, reportedly cost him $3.5 million.
MrBeast’s earnings are high, which allows him to invest a massive amount into content creation as well. He spends $ 1.5 million for one video, on average. Those investments often involve elaborate challenges, charitable acts, and large-scale productions, which puts him in a class by himself compared to most other creators.
Did you know?
On average, MrBeast’s videos generate millions of views within days. With ad rates approximating $5-$7 per 1,000 views, a single video can bring in tens to hundreds of thousands of dollars purely from ad revenue.
MrBeast’s Monthly YouTube Earnings
MrBeast earns money on YouTube in a league of his own from month to month. He has a huge audience with many viral videos, and each of them gets eye-popping views, bringing in lots of ad money. When combined with other revenue streams like sponsored deals and merchandise sales, MrBeast’s monthly income mirrors the astonishing growth and clout he’s gained as a creator.
- He posts usually 3–5 well-researched and high-end engaging format videos on his main channel per month, turning every single video release into an event.
- These videos receive tens of millions of views and translate into huge ad revenue. Let’s say he posted 4 videos a month with about 50 million views on each, and an average RPM (Revenue per mile) of $5, his AdSense revenue alone would be around $1 million.
- MrBeast also diversifies his income streams with YouTube memberships, in which dedicated fans pay a monthly fee for premium offerings, and Super Chats during live streams, which generates an additional source of revenue.
- Sponsorship deals with MrBeast are a testament to the value and reach of the brand, with sponsors allegedly paying as much as $1 million for a video. With an average of four uploads, sponsorship earnings can amount to anything between $2 million and $4 million a month, based on the partnerships he lands.
MrBeast’s Lifetime YouTube Earnings
Total Video Views on His Main Channel
The overall lifetime income of Mr Beast is beyond calculation. You can imagine if he is earning $3-5 million per month, what will be his lifetime earnings.
As of 2024, MrBeast’s main channel has more than 24 billion total views. That staggering number highlights just how dominant he is in the YouTube ecosystem.
Estimated Lifetime Revenue from YouTube AdSense
Based on his overall views and an average RPM of $5, MrBeast’s lifetime earnings from AdSense are estimated to be $120 million on his main channel alone.
Earnings from His Other YouTube Channels
Outside of the main channel, MrBeast has multiple other channels including:
- Beast Reacts
- MrBeast Gaming
- MrBeast Shorts
- Beast Philanthropy
These channels generate billions more views. Nominally, they probably earn an additional $30 million to $50 million in lifetime earnings.
Total Combined Lifetime YouTube Earnings
Taking into account all of his channels, sponsorships , and other revenue streams, MrBeast’s cumulative lifetime earnings on YouTube are estimated to be $200 million or more.
Did you know?
MrBeast’s total YouTube earnings exceed $100 million, making him one of the most successful YouTubers of all time!
Pro tip: If you want to check real-time analytics of MrBeast’s YouTube channel, including his total views, estimated earnings, and engagement stats, you can use TubeStats. With just a simple link, you can analyze any YouTube channel’s performance and track its growth over time. Another good alternative is SocialBlade.
MrBeast’s Most Profitable Videos
$456,000 Squid Game In Real Life!
Posted on November 25, 2021, the video has so far 774,697,161 views. From these total views, we estimate that the video made between $1,053,589.74 and $2,633,974.35. Note that these numbers are based on average YouTube monetization statistics, and vary depending on a wide range of factors including audience location, ad interaction, and CPM (cost per thousand impressions).
50 YouTubers Fight For $1,000,000
It is just under 8 months old and has 344 m views so far. According to these different counts, the revenue from the video is estimated between $468,100.13 and $1,170,250.32. The earnings provided are estimates based on average monetization rates on YouTube, which can depend on more factors, including audience age, engagement, and CPM (cost per thousand views).
It is a three-year-old video, which so far has 329 million views. Based on those view counts, the estimated video revenue is about $448703.51–$1121758.77. These earnings are based on YouTube’s average monetization rates, which can vary based on several factors, including where the audience is located, engagement with ads, and CPM (cost per thousand impressions).
Last To Leave Circle Wins $500,000
The video is from three years ago and has racked up 503 million views so far. The estimated earnings from the video are between $684,962.71 and $1,712,406.78 depending on whether we use the CPM rates of $1.5$ or $3.76 respectively as the CPM. These earnings are estimates based on average YouTube monetization rates, which can differ depending on audience demographics, ad engagement, and CPM (cost per thousand impressions).
I Survived The 5 Deadliest Places On Earth
This video is only 4 days old, and it already has 52,913,386 views. This means, based on this number of views, the estimated video revenue is from roughly $71,962.89 up to $179,907.22. These figures are based on average YouTube monetization rates, which can fluctuate due to several factors, like audience demographics, ad engagements, and CPM (cost per thousand).
How Much Each of These Videos Earned from Ads
These videos garnered hundreds of millions of views, earning anywhere between $500,000 to $2 million each from AdSense alone.
Sponsorship Deals on These Viral Videos
High-profile videos like his Squid Game challenge reportedly included brand sponsorships worth over $2 million, further boosting his profits.
Why These Videos Generated Massive Revenue
His most successful videos thrive on a mix of viral concepts, emotional appeal, and jaw-dropping production quality, maximizing viewer retention and engagement.
How MrBeast Spends His YouTube Earnings
From financing over-the-top challenges to philanthropic efforts that transform lives, he’s known for investing his stage and revenue in making a constructive block. But just what does MrBeast spend his YouTube earnings on, and what drives his one-of-a-kind approach to wealth? Let’s take a closer look.
Cost of Producing High-Budget Videos
Much of MrBeast’s tremendous revenue is reinvested into creating high-production-value videos, which can cost millions of dollars to produce.
Giveaways and Philanthropic Donations
From handing out cash to random strangers to donating to charities, MrBeast has based his brand on doing good.
Reinvesting Profits into Future YouTube Videos
At the heart of his strategy is reinvestment, enabling him to step up his production values and connect with bigger audiences.
Business Expansion Through YouTube Revenue
MrBeast has also reinvested a lot of his YouTube profits into creating an empire that includes ventures like Beast Burgers, Feastables and countless other entrepreneurial pursuits.
The Real Value of MrBeast’s YouTube Empire
Mr Beast illustrates how creativity, reinvestment strategy, and a generous spirit can transform online content creation into a multimillion-dollar empire. His high-budget productions, viral material, and philanthropy have helped make him one of the most lucrative creators on digital.
With more than 379 million total subscribers on his channels and 24 billion total views on his main channel, MrBeast has become a dominant figure on YouTube. His monthly revenue from ads, sponsorships, and other streams is estimated to be between $3 and $5 million, but his lifetime ad revenue on YouTube is projected to be around $120 million.
Team Trees, which raised more than $24 million, and Team Seas, which raised more than $30 million, can place him as both an entertainer and a humanitarian. Outside of YouTube, things like Beast Burger and Feastables contribute to post-money, as well as $11 million a year in sponsorships. His other channels, such as MrBeast Gaming and Beast Philanthropy, add up to total lifetime earnings of more than $200 million.
By reinvesting in content, establishing grants for social causes, and diversifying his brand, he’s reframing the potential social impact of online creators as adequate as what many organizations are doing.
FAQ
What does Mr. Beast make most of his money from?
MrBeast makes money in various ways — including through his YouTube channels, brand deals, and his companies like MrBeast Burger and Feastables. Sponsorships alone generate about $11 million a year.
What are MrBeast’s most popular channels?
In addition to his flagship, MrBeast, he owns other successful channels, including MrBeast Gaming and Beast Philanthropy, which combined make a meaningful contribution to his lifetime earnings.
How much has MrBeast made in total?
Thanks to his true diversification of income streams and massive audience engagement on multiple fronts, MrBeast’s total lifetime earnings are above $200 million.
What separates MrBeast from others who make content?
This distinction comes in part through MrBeast’s approach of reinvesting his success into his videos and stunts as well as his unparalleled commitment to philanthropy and innovative business ventures that he’s built, thus tying a major financial success to a positive social value.
What is Beast Philanthropy?
Beast Philanthropy — an initiative by MrBeast focused on tackling social issues and giving back to communities in need, cementing his position as both a creator and a philanthropist.
